Rainwear Customer Journey

Email series with strategic sequence of interactions designed to educate and guide customers through the various types of rain jackets and the technologies behind them.

Learn More About Customer Journeys

Touchpoint 1

Showcases the season's newest rain jackets with personalized emails based on customer’s gender preference.

Women’s Version

Men’s Version

Dual-Gender Version

If customer makes a purchase,

exit the journey.

Touchpoint 2

Highlights a variety of rain jackets with Dryvent, Futurelight, and Gore-Tex and the benefits of each technology.

Rain Jacket Thechnologies

If customer makes a purchase,

exit the journey.

Touchpoint 3

Promotes the Anotra Jacket franchise as the perfect choice for the whole family.

Rain Jacket Thechnologies

If customer makes a purchase,

exit the journey.

Push Notification

Customers who browsed a rain jacket got a friendly push notification inviting them to take another look in The North Face App.

Touchpoint 4

Features the Gore-Tex Mountain Jacket and benefits.

Tough as shell.

Highly durable, wind and waterproof

fabric meets our most iconic shell. The GORE-TEX® Mountain Jacket isn’t here to beat the elements—it’s here to join them.

Shop GORE-TEX® Mountain Jacket

Durable, windproof

and waterproof

Fully seam-sealed construction

Braves the city. Craves the slopes.

“There are a lot of ways to use this jacket.

For serious hikers and climbers, this is your

approach jacket or outer shell. For city people, this is our armor against rain and storms.”

—Reviewer “Robert”

Durable, windproof

and waterproof

Fully seam-sealed construction

Rain Jacket Thechnologies

Contact Me

PaulAndreCamacho@gmail.com

LinkedIn

303.551.3428

Rainwear Customer Journey

Email series with strategic sequence of interactions designed to educate and guide customers through the various types of rain jackets and the technologies behind them.

Learn More About Customer Journeys

Touchpoint 1

Showcases the season's newest rain jackets with personalized emails based on customer’s gender preference.

Women’s Version

Men’s Version

Dual-Gender Version

If customer makes a purchase,

exit the journey.

Touchpoint 2

Highlights a variety of rain jackets with Dryvent, Futurelight, and Gore-Tex and the benefits of each technology.

Rain Jacket Thechnologies

If customer makes a purchase,

exit the journey.

Touchpoint 3

Promotes the Anotra Jacket franchise as the perfect choice for the whole family.

Rain Jacket Thechnologies

If customer makes a purchase,

exit the journey.

Push Notification

Customers who browsed a rain jacket got a friendly push notification inviting them to take another look in The North Face App.

Touchpoint 4

Features the Gore-Tex Mountain Jacket and benefits.

Tough as shell.

Highly durable, wind and waterproof

fabric meets our most iconic shell. The GORE-TEX® Mountain Jacket isn’t here to beat the elements—it’s here to join them.

Shop GORE-TEX® Mountain Jacket

Durable, windproof

and waterproof

Fully seam-sealed construction

Braves the city. Craves the slopes.

“There are a lot of ways to use this jacket.

For serious hikers and climbers, this is your

approach jacket or outer shell. For city people, this is our armor against rain and storms.”

—Reviewer “Robert”

Durable, windproof

and waterproof

Fully seam-sealed construction

Desktop Button

Desktop Button

Desktop Button

Rain Jacket Thechnologies

Contact Me

PaulAndreCamacho@gmail.com

LinkedIn

303.551.3428

Rainwear Customer Journey

Email series with strategic sequence of interactions designed to educate and guide customers through the various types of rain jackets and the technologies behind them.

Learn More About Customer Journeys

Touchpoint 1

Showcases the season's newest rain jackets with personalized emails based on customer’s gender preference.

Women’s Version

Men’s Version

Dual-Gender Version

If customer makes a purchase,

exit the journey.

Touchpoint 2

Highlights a variety of rain jackets with Dryvent, Futurelight, and Gore-Tex and the benefits of each technology.

Rain Jacket Thechnologies

If customer makes a purchase,

exit the journey.

Touchpoint 3

Promotes the Anotra Jacket franchise as the perfect choice for the whole family.

Rain Jacket Thechnologies

If customer makes a purchase,

exit the journey.

Push Notification

Customers who browsed a rain jacket got a friendly push notification inviting them to take another look in The North Face App.

Touchpoint 4

Features the Gore-Tex Mountain Jacket and benefits.

Tough as shell.

Highly durable, wind and waterproof

fabric meets our most iconic shell. The GORE-TEX® Mountain Jacket isn’t here to beat the elements—it’s here to join them.

Shop GORE-TEX® Mountain Jacket

Durable, windproof

and waterproof

Fully seam-sealed construction

Braves the city. Craves the slopes.

“There are a lot of ways to use this jacket.

For serious hikers and climbers, this is your

approach jacket or outer shell. For city people, this is our armor against rain and storms.”

—Reviewer “Robert”

Durable, windproof

and waterproof

Fully seam-sealed construction

Desktop Button

Desktop Button

Desktop Button

Rain Jacket Thechnologies

Contact Me

PaulAndreCamacho@gmail.com

LinkedIn

303.551.3428